Bill Graham - Communication Workshop
Tioga County Chamber Workshop: March 20, 2020
Trying to be "liked" is a waste of time.
Being your most "likable," is being your best self.
The Likable, High Focus Communication Workshop
- Part 1: Improve Your Likeability => Improve Your Impact
- Part 2: High Focus Communication: Are you really customer-focused?
THE IDEA: Likable, high focus communication delivers measurable success.
Do you do business with people you don't like? No? You are normal.
Do you work to be the most likable you can be? Why not?
Your success selling your product, your service or your vision
depends on others finding you likable.
This workshop will help you be your most likable.
It will help you focus your communication for their success.
When you are your most likable, when you are focused on their success,
you won't leave money on the table.
Part 2: High Focus Communication: Are you really customer-focused?
- Are you considered your customer's trusted advisor, or do they smell "salesperson"?
- Is every conversation focused frustratingly on budget or lowest price?
- Do you talk too much and listen too little?
Bill Graham helps people communicate better. He delivers tools that help professionals understand how to be more and impactful communicators. His work also enables all types of professionals- executives, salespeople, teachers, doctors, scientists, engineers, bankers, attorneys, non-profit leaders, and even elected officials to become more likable. Bill spent over a decade as Director of Creative Affairs for Procter and Gamble Productions, training writers and giving the daily story notes for 7,000 hours of the soap operas: Guiding Light, As the World Turns, and Another World. Writers he developed won Best Writing Emmy Awards 5 of his last 7 years at P&G. Today, he helps professionals find their stories that deliver valuable messages.
Prior to working in television, he spent 12 years as the producing director of Olney Theatre, a professional Equity theatre outside of Washington, DC. He serves on the faculty of the Council of State Government’s Leadership Training programs for legislators, State legislators from over half of the 50 States, Canada and Mexico have received training from Bill. He is also on the faculty of the US Chamber of Commerce Foundation’s Institute for Organization Management, and he has served on the faculties of New York University’s Tisch School for Hospitality, Tourism and Sports Management and Seton Hall University’s Leadership Communication program. In the past few years, Bill has trained professionals in 40 states as well as Canada, Hong Kong, Korea, Singapore, India, China, UAE, Germany and the United Kingdom.